Women over 40 face poorly addressed menopausal health issues, with 70% experiencing symptoms that disrupt their lives and 75% unhappy with existing treatments, resulting in substantial productivity losses and healthcare expenses. PhenomX Health SA provides a health-tracking app focused on personalized nutrition and wellness solutions for midlife women during menopause, which integrates proprietary recommendation algorithms guided by expert knowledge, to offer tailored advice based on recorded symptoms.

This project aims to explore intelligent data analysis to uncover novel insights that could aid in enhancing and increasing the automation of PhenomX Health's recommendation engine, thereby enabling the reduction of manual effort, minimizing personal bias, and easing the capacity constraints as the user base expands.